Software

Metalgrass software offers free Toolbar for AdSense publishers

ron — Wed, 16 Jul 2008 03:50:55 -0500

Metalgrass software (by Ron Mertens) is now offering a free toolbar for AdSense publishers. The toolbar can monitor the AdSense account, offering easy access to basic statistics. It also include popular links and blogs related to web publishing and AdSense, and a few other gadgets. The toolbar was built using Conduit's platform.

Click here for more details on the AdSense Toolbar.

Zend to offer new version (3.0) of its PHP Zend Platform server software

ron — Tue, 13 Feb 2007 13:10:24 -0600

Zend announced the new (3.0) version of its PHP server software - Zend Platform. In 3.0, they offer three different packages - for small businesses (Performance Server), IS for integration with Java and SNMP, and Enterprise version. Pricing starts at 1,500$ for the PS version.

MediaBoost develops AdWords optimization software

ron — Tue, 30 Jan 2007 06:28:03 -0600

An Israeli software company called MediaBoost has developed a software that helps AdWords users (advertisers) to optimize their budget. They claim that their software can raise the effectiveness of an AdWords campaign by 36%. They charge 3-4% of the ad budget, and target ad campaigns larger than 50K$ a year.