Peer39 raised 8M$
Submitted by ron on November 11, 2007 - 06:32.
Peer39 has finished their round B financing, raising a total of 8.2M$ from Dawntreader Ventures, HighBridge capital and other investors. Peer39 developed a system that allows you to match the ad content to the content - according to user interaction. Basically these are tools that are supposed to really 'understand' the text using Natural Language Processing tools, and machine learnings.