adap.tv raises 10M$ from Gemini and Redpoint Ventures
Submitted by ron on July 12, 2007 - 07:26.
Israeli adap.tv raised 10M$ from Gemini and Redpoint Ventures. The company has a contextual-video-advertisement platform - they analyze the video content (using text and sound) and display a related floating ad beside it. They already have an agreement with MetaCafe.